Hidden Brain Staff

Being able to see what’s happening around us can help us make smart decisions. But knowledge — especially knowledge of how others perceive us — can also hold us back, mire us in needless worry, and keep us from achieving our potential. This week, we look at the paradox of knowledge.  Additional Resources Napier, Jaime […]

Stereotypes are all around us, shaping how we see the world – and how the world sees us. On the surface, the stereotypes that other people hold shouldn’t affect the way we think or act. But our concerns about other people’s perceptions have a way of burrowing deep into our minds. This week, social psychologist

Around the world, people are grappling with the risks posed by the COVID-19 pandemic. How do our minds process that risk, and why do some of us process it so differently? This week, we talk with psychologist Paul Slovic about the disconnect between our own assessments of risk and the dangers we face in our

All of us are surrounded by brands. Designer brands. Bargain-shopper brands. Brands for seemingly every demographic slice among us. But have you ever stopped to ask yourself how brands influence you? This week, we bring you our 2019 conversation with Americus Reed, who studies how companies create a worldview around the products they sell, and

It’s human nature to hide parts of ourselves that produce shame or anxiety. We tend to skip over details that could change how others perceive us. But no matter how big or small our secret, it will often weigh on our minds, and not for the reasons you might expect. This week on Hidden Brain,

If you’re one of the 40 percent of Americans now working from home, you might be reveling in your daily commute to the dining room table. Or you might be saying, “Get me out of here.” Economist Nicholas Bloom joins us from his spare bedroom to ponder whether working from home is actually working.  Podcast: