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Hidden Brain Puzzle # 9: You are buying a new home, and dealing with an unethical realtor. At the last minute, the realtor tells you about a hefty fee he had not mentioned earlier. This is very unfair. You notice the TV is on. You are most likely to walk away from the unfair deal [...]

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Psychologists in the Netherlands and Germany have recently found that thinking about situations involving love and lust produce very different mindframes when it comes to thinking in general. In a new paper published in the Journal of Experimental Social Psychology, Jens Förster, Amina Özelsel and Kai Epstude found that when volunteers were asked to imagine [...]

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I spent some time in the interview talking about an unconscious bias I discovered in my own three year-old daughter. Before she could tie her own shoelaces, she had already come to the conclusion that nurses always have to be women, and that doctors usually have to be men. Where do you think this bias [...]

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Listen to an interview about The Hidden Brain conducted by the Diane Rehm show. The show was guest-hosted by the immensely talented Susan Page of USA Today, and featured a discussion that ranged from how to reform our criminal justice system to same-sex attraction among Visigoths. Sorry, I can’t say more. You’ll just have to [...]

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The Washington Post organized an online chat to discuss an excerpt from The Hidden Brain that was published in the Sunday magazine. The excerpt was drawn from the final chapter of my book, and it explores several paradoxes in our ability to make good moral judgments. The central paradox is that people seem predisposed to [...]

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More reviews from Amazon readers … This one from H.F. Gibbard
This has to be the most readable book about how the mind works that I have picked up in ages. There is not a dull chapter in the book, and the writing at times reaches a level worthy of a good novel. The ideas explored [...]

Tiger Woods. Michael Jackson. Brittany Murphy. Why do we care so much when celebrities die, or cheat on their spouses? Why do we read magazine cover story after cover story about people in rigor mortis or in flagrante delicto with whom we share no personal connection? (I love this collage of New York Post cover [...]